While dwarfed by Google’s 85% share, Bing has a 10% share of global search traffic and represents an important customer group that you shouldn’t just ignore. If you want to tap into Microsoft’s search network, the best Bing ads agencies can help you create effective Bing PPC advertising campaigns and drive tons of qualified traffic to your brand.
The trouble is, Bing isn’t exactly in the spotlight, so it would take a lot of time and effort to research hundreds of advertising agencies to find out which of them offer Bing ads. That’s why we’ve put together a list of the best Bing ads agencies for 2023, so you can find the right Bing advertising partner for your business.
The 10 Best Bing Ads Agencies for 2023
If you want to start advertising on Bing, but don’t have the confidence, time or skills to create a campaign yourself, here’s a list of the top 10 Bing advertising agencies for 2023:
- Radd Interactive — Overall the Best Bing Advertising Agency
- Disruptive Advertising — Bing Ads Campaigns Tailored to Your Marketing Budget
- Solid Digital — Holistic Approach to PPC for Companies With Larger Advertising Budgets
- PBJ Marketing — Fully-Managed PPC Advertising Service With Superb Technical Support
- Searchbloom — Campaigns Tailored to Different Stages of Your Marketing Funnel
- UAWC Agency — Best for Advertising E-commerce Businesses on Bing
- Novi Digital — SEO, PPC, and Digital Marketing Consultancy for B2B and B2C
- Visual Fizz — PPC Advertising Partner That Stays Invested in Your Business
- Farsiight — A Dedicated Team of Professionals for Your Advertising Account
- PPC Geeks — Best for Optimizing Existing PPC Campaigns
The Top Bing Advertising Agencies Reviewed
The key to finding a good Bing ads agency is understanding what types of campaigns you want to run, so you can find Bing marketing specialists whose services match your business needs.
Here are in-depth reviews of the 10 best agencies that handle Bing campaigns, so you can quickly compare them and make an informed decision.
1. Radd Interactive — Overall the Best Bing Advertising Agency
Radd Interactive takes a unique approach to PPC advertising. The agency combines a wealth of data from their SEO department with the insights from their PPC management team to create data-driven Google and Bing advertising campaigns that consistently perform well.
Relying on its proprietary Ai-powered technology, RaddBOT, the company can tap into large data sets in your Bing ads agency account to identify trends in clicks, conversions, and ad spend.
This allows the agency to fine-tune your Bing advertising campaign according to what works best in practice, so you can maximize your return on ad spend (ROAS) and reliably generate sales.
Radd Interactive manages every aspect of your Bing advertising campaigns, from account setup to performance monitoring and optimization. However, as a strictly advertising management company, Radd Interactive doesn’t offer any creative services apart from video production.
This means you’ll be responsible for the visuals and ad copy and will have to actively communicate with the agency to tweak the ad creatives and achieve the best results.
Pros Cons
Paid Media Link Acquisition Amazon Marketing Social Media Marketing Video Production
Services
Team
Clients
Min. Advertising Budget
SEO
50 – 250 employees
Rakuten SL, MiniMoves, Medterra, LeaseVille
$1,000+
2. Disruptive Advertising — Bing Ads Campaigns Tailored to Your Marketing Budget
Disruptive Advertising is an advertising agency with extensive experience in pay-per-click (PPC) advertising. With over $250 million in combined annual ad spend, Disruptive Advertising helps thousands of clients reach their target audiences and maximize sales each year.
The agency understands the ins and outs of Microsoft Bing advertising and knows that simply copying Google ads campaigns isn’t enough.
Instead, Disruptive Advertising helps you take full advantage of all the tools, unique features, and targeting options Bing marketing offers to create Bing campaigns that reliably yield results.
Disruptive Advertising takes a highly analytical approach to Bing advertising. The company has analyzed over 10,000 ad accounts to discover the best Bing advertising practices and fine-tune its strategy.
As a result, Disruptive Advertising creates cost-effective advertising campaigns that yield incredible results.
If you’re interested in working with Disruptive Advertising, you can request a free digital marketing audit. After looking into your company and your website, Disruptive Advertising will provide you with a detailed advertising plan, so you can see their expertise first-hand.
Apart from PPC advertising, the agency also offers lifecycle marketing and creative services, as well as website optimization.
And if you want to cover all search bases, you’ll be very happy to know that Disruptive Advertising is also our best Google ads agency.
Pros Cons
Lifecycle Marketing Creative Services Website Optimization
Services
Team
Clients
Min. Advertising Budget
Paid Advertising
50 – 250 employees
Adobe, Three Bird Nest, Death Wish Coffee
$5,000+
3. Solid Digital — Holistic Approach to PPC for Companies With Larger Advertising Budgets
Solid Digital is an advertising agency that specializes in paid advertising on Google, Bing, and social media.
The agency’s main selling point is high conversion rates, which they help clients achieve through ongoing PPC campaign optimization.
Before starting work on your campaign, Solid Digital performs in-depth competitor analysis and thorough keyword research. This ensures your Bing ads will reach the right audience and stand out in the sea of ads on the platform.
Solid Digital will help you tell your brand’s story in an engaging, captivating way to ensure your ads motivate the audience to take the desired action.
Apart from setting up your advertising account, tweaking the targeting settings, and fine-tuning your bidding strategy, Solid Digital will also monitor the performance of your Bing ads campaigns daily.
The agency will also run A/B tests with different visuals and ad copy to consistently improve the performance of your ads.
You’ll also get weekly reports with valuable campaign insights, and you’ll be able to clearly see your return on ad spend.
Pros Cons
UI/UX Design Digital Growth Digital Marketing App Design & Development
Services
Team
Clients
Min. Advertising Budget
Web Design & Development
10 – 50 employees
Hireology, LivCor, LumenVox, Sterling Trading Academy, Panopta
$25,000+
4. PBJ Marketing — Fully-Managed PPC Advertising Service With Superb Technical Support
PBJ is a digital media company that specializes in paid advertising. The company offers mobile ads, display ads, native ads, and video ads on Google, Bing, and social media platforms.
You can opt for a full paid media advertising package or just Bing ads as a standalone service.
PBJ also offers two creative shops, meaning that the company can create stunning visuals for your Bing ads, write your ad copy, and run your advertising campaigns from start to finish.
What we love about PBJ is the fact that the company’s PPC experts are available 24/7.
If you have any questions regarding your Bing ads campaigns or want to tweak the campaign, you can get in touch with the company’s representatives and receive expert support the same day.
PBJ works with both B2B and B2C businesses and has extensive advertising experience in dozens of different niches, including food & beverage, fashion, e-commerce, professional services, travel, non-profit, and many more.
Pros Cons
SEO Social Media Management Website Design
Services
Team
Clients
Min. Advertising Budget
PPC Advertising
10 – 50 employees
Futurebiotics, Valens, The Lash, MATClinics, G4A
Less than $10,000
5. Searchbloom — Campaigns Tailored to Different Stages of Your Marketing Funnel
Searchbloom is an award-winning digital marketing agency that specializes in search engine optimization and PPC campaign management.
The company claims to “set a new standard” when it comes to developing Google and Bing advertising campaigns through real-time adjustments akin to day traders on the stock market.
Put simply, rather than letting your campaigns run for days or even weeks, Searchbloom keeps an eye on their performance 24/7 and adjusts them accordingly.
Searchbloom’s PPC strategy starts with an extensive research and discovery phase. The agency claims that it will only take new clients if it’s 100% confident that it can generate a good return on investment.
Considering the variety of awards and the sheer number of 5-star reviews over the internet, it appears that Searchbloom more than lives up to its promises.
When it comes to Bing advertising campaigns themselves, Searchbloom offers everything from account setup and budget allocation to ad creative, optimization, and reporting & analytics.
The company will also perform keyword research and competitive analysis to ensure your ads reach the target audience and outshine your competitors.
Pros Cons
National SEO E-commerce SEO PPC Management
Services
Team
Clients
Min. Advertising Budget
Local SEO
10 – 50 employees
Nuvi, MonsterHousePlans, Tear Apart, Moxi, Nature’s Seed
$1,000+
6. UAWC Agency — Best for Advertising E-commerce Businesses on Bing
UAWC Agency is a Bing marketing company with over ten years of experience in the industry. It employs a scientific approach and relies on tested and proven standard operating procedures (SOPs) to deliver outstanding results for e-commerce clients.
The UAWC Agency’s team is made up of certified PPC advertising experts who can build unique, effective advertising campaigns that align with your business goals.
The company’s process starts with a kick-off call to discuss strategy, advertising objectives, your unique sales proposition, and project requirements.
After getting a firm grasp on your business and the products and services you want to offer, UAWC Agency will run a full strategy audit to identify areas for growth and develop a comprehensive Bing marketing strategy.
UAWC Agency will set up your Bing ads campaign, regularly optimize your ads, and provide detailed weekly campaign performance reports.
That said, you’ll be expected to provide the visuals and ad copy for your campaigns.
The best part about UAWC Agency is the fact that you can get a free Bing advertising plan, so you can see the company’s expertise first-hand before you commit to working with their team of PPC professionals.
Pros Cons
PPC Advertising Google Analytics Conversion Rate Optimization
Services
Team
Clients
Min. Advertising Budget
Paid Social Media
10 – 50 employees
Urbanpods, Freezvon, Moonlight, Runescape, Wize Mentoring
$1,000+
7. Novi Digital — SEO, PPC, and Digital Marketing Consultancy for B2B and B2C
Novi Digital is a group of GoogleAds-certified PPC professionals that offers complete Bing ads campaign management, as well as PPC consultancy services.
They understand the importance of targeting the right people, choosing relevant, high-volume keywords, and optimizing advertising campaigns to lower cost-per-click and increase click-through and conversion rates.
If you opt to work with Novi Digital, the company will send you a detailed questionnaire in order to learn everything about your industry, products and services, and advertising objectives.
This allows Novi Digital to create custom advertising campaigns that leverage your business’ strong suits and convey your brand message in an engaging way that resonates with your target audience.
The company also offers PPC audits and campaign optimization. This includes both your ongoing PPC campaigns as well as the new Bing advertising campaign Novi Digital will develop for you.
If you’d rather have your in-house team run the PPC campaign, the experts at Novi Digital will provide valuable insights and advice and act as strategic partners and PPC consultants.
Pros Cons
Bing Search Engine Marketing SEO Audit PPC Campaign Management PPC Audit PPC Consultancy & Training
Services
Team
Clients
Min. Advertising Budget
Search Engine Optimization
10 – 50 employees
Nationwide Corporate Finance, Inspira, Herbalife Nutrition, Lloyd Motor Group, TryBooking
$5,000+
8. VisualFizz — PPC Advertising Partner That Stays Invested in Your Business
VisualFizz offers pay-per-click advertising campaigns on Google, Bing, and every popular social media platform.
It’s an excellent option for businesses who want to boost brand awareness and expand their online reach through a comprehensive paid advertising strategy, as well as a decent choice if you’re interested in Bing ads as a standalone service.
VisualFizz’s approach to PPC marketing involves getting to know your business and forming a lasting relationship.
The company believes that this is the only way to fully understand your brand, the products and services you want to advertise, and the objectives of your Bing advertising campaign.
By working closely with your team and asking the important questions, VisualFizz is able to create powerful Bing ads that resonate with your target audience and consistently generate clicks and sales.
An interesting thing about VisualFizz is that the agency offers a variety of e-commerce ads that cover Amazon Shopping, shopping ads on Google and Bing, and Product Listing Ads (PLAs) on a variety of other advertising platforms.
Pros Cons
Social media PPC Campaign Management Development Branding
Services
Team
Clients
Min. Advertising Budget
Search Engine Optimization
10 – 50 employees
Toyota, HP, American Cancer Society, Zebra, Topco, Rio Tinto, TDI Packsys, Make Offices, Votorantim Cimentos
$5,000+
9. Farsiight — A Dedicated Team of Professionals for Your Advertising Account
Farsiight is an award-winning Bing ads agency that knows how to develop powerful PPC campaigns that drive real business growth.
What clients love about Farsiight is the smoothness of communication. You can communicate with the Farsiight team on the channels you’re already using, such as Slack, as well as face-to-face via Zoom.
If you partner up with this agency, you’ll have a dedicated team of professionals working on your advertising account, each specializing in a particular aspect of the campaign.
Together, they’ll handle every aspect of your Bing advertising campaign, from account setup and targeting to bid management, optimization, and reporting.
Farsiight believes that this is the best way to maximize performance, get the highest return on ad spend, and bring innovative strategies to the market — and the company’s results back these claims.
Pros Cons
Bing Ads Facebook, Instagram, and YouTube Ads
Services
Team
Clients
Min. Advertising Budget
Google Ads, Display, and Shopping
10 – 50 employees
Squid Socks, Mojo Surf, Powerdiary, Truckit, Trademutt
$1,000+
10. PPC Geeks — Best for Optimizing Existing PPC Campaigns
PPC Geeks is an agency that focuses on optimizing existing PPC ads and fine-tuning them to boost click-through rates, increase conversions and lower cost-per-click.
While the company does offer a fully-managed Bing advertising service for brands that haven’t explored Bing as an advertising platform before, its unique sales proposition is a free Bing audit.
If you’ve been running Bing ads on your own, PPC Geeks will scan your account and show you how to improve account settings, leverage advanced audience targeting options, fine-tune your ad spend, and set KPIs (key performance indicators).
This is an excellent way to see PPC Geeks’ expertise first-hand and get a better idea of how well a fully-optimized Bing ads campaign could perform.
Even if you’re completely new to Bing advertising, you can have PPC Geeks audit your Google AdWords, Facebook & Instagram, Amazon, TikTok, or Shopify advertising campaigns.
Alternatively, you can get on the phone with one of the company’s representatives or type a message in the Live Chat to discuss your Bing advertising needs.
Pros Cons
PPC Strategy Paid Social Media Landing Page Creation
Services
Team
Clients
Min. Advertising Budget
PPC Management
2 – 10 employees
Skypark, Hy5, Hifix, Leonard Dews, Pulse Healthcare
$5,000+
Best Bing Marketing Agencies Compared
Paid Media Link Acquisition Amazon Marketing Social Media Marketing Video Production Lifecycle Marketing Creative Services Website Optimization UI/UX Design Digital Growth Digital Marketing App Design & Development SEO Social Media Management Website Design National SEO E-commerce SEO PPC Management PPC Advertising Google Analytics Conversion Rate Optimization SEO Audit PPC Campaign Management PPC Audit PPC Consultancy & Training Social media PPC Campaign Management Development Branding Bing Ads Facebook, Instagram, and YouTube Ads PPC Strategy Paid Social Media Landing Page Creation
Agency
Services
Team
Clients
Min. Advertising Budget
Radd Interactive
SEO
50 – 250 employees
Rakuten SL, MiniMoves, Medterra, LeaseVille
$1,000+
Disruptive Advertising
Paid Advertising
50 – 250 employees
Adobe, Three Bird Nest, Death Wish Coffee
$5,000+
Solid Digital
Web Design & Development
10 – 50 employees
Hireology, LivCor, LumenVox, Sterling Trading Academy, Panopta
$25,000+
PBJ Marketing
PPC Advertising
10 – 50 employees
Futurebiotics, Valens, The Lash, MATClinics, G4A
Less than $10,000
Searchbloom
Local SEO
10 – 50 employees
Nuvi, MonsterHousePlans, Tear Apart, Moxi, Nature’s Seed
$1,000+
UAWC Agency
Paid Social Media
10 – 50 employees
Urbanpods, Freezvon, Moonlight, Runescape, Wize Mentoring
$1,000+
Novi Digital
Search Engine Optimization
10 – 50 employees
Nationwide Corporate Finance, Inspira, Herbalife Nutrition, Lloyd Motor Group, TryBooking
$5,000+
VisualFizz
Search Engine Optimization
10 – 50 employees
Toyota, HP, American Cancer Society, Zebra, Topco, Rio Tinto, TDI Packsys, Make Offices, Votorantim Cimentos
$5,000+
Farsiight
Google Ads, Display, and Shopping
10 – 50 employees
Squid Socks, Mojo Surf, Powerdiary, Truckit, Trademutt
$1,000+
PPC Geeks
PPC Management
2 – 10 employees
Skypark, Hy5, Hifix, Leonard Dews, Pulse Healthcare
$5,000+
What Services do Bing Ads Agencies Offer?
Microsoft Bing ads function the same way as ads on Google. Since there is no real difference between advertising on Bing vs Google, from a technical standpoint, Bing Ads Agencies offer the same services you’d expect out of any PPC advertising agency.
Here’s a brief overview of the most common services you can expect from the best Bing ads agencies:
Bing Ads Account Setup
The best Bing ads agencies will handle every aspect of your advertising campaign. This includes setting up your account, tweaking the settings, choosing the targeting filters, setting KPIs, running the ads, and monitoring campaign performance.
Advertising Budget Management
While Bing advertising cost is lower compared to running ads on Google, you still need to keep a close eye on your ad spend.
If you’re not careful, you might end up spending a lot more money than you originally intended or might waste precious advertising dollars on ads that are underperforming.
Advertising agencies keep a close eye on your ad spend, ensure your campaign stays within budget, and consistently optimize your ads to ensure a high return on ad spend.
Campaign Optimization
You can’t just create a Bing advertising campaign and let it run unattended for weeks.
If you want to make the most out of your advertising efforts, you have to constantly monitor the campaign, tweak your ads, fine-tune your targeting setting, try out different placements, and A/B test different creatives and ad copy.
The only way to learn what works best for your business and target audience is by testing different approaches. This trial and error method can end up costing you a small fortune if you lack PPC advertising experience.
The best Bing ads agencies will continuously optimize your campaigns, so you can just lean back and let the sales roll in.
Conclusion — What is the best Bing Ads Agency in 2023?
There are dozens of reputable advertising agencies with excellent track records that offer Bing advertising services. This makes it difficult to single out one agency as objectively the best.
You need to consider your advertising budget and compare the services different agencies offer to find the one that’s best for your business.
That said, our top pick overall is Radd Interactive.
It offers a fully-managed Bing advertising service that relies on proprietary Ai-powered technology to ensure high click-through rates and high return on ad spend.